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Get Help Driving Meaningful Results From Your Web Analytics

There’s not much point in conducting web analytics if it doesn’t result in actionable insights you can incorporate into your marketing strategy. That’s why Prospects Hive analysts stick with you throughout the whole process, making sure you understand the data and what you can do to improve your metrics.

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Trusted By 100+ Companies

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What We Offer ?

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Google Analytics

Google Analytics is one of the world’s leading Analytics platforms. Invest in Google Analytics consultancy for everything from basic set up to advanced integrations.

Looker Studio Reporting

We build bespoke Looker Studio (Google Data Studio) reports using out-of-the-box and custom integrations to provide you with all the information you need in one easy-to-access dashboard.

Enhanced Ecommerce and Web Tracking

Get greater insight in online shopping behaviours including funnel visualisation, landing page reviews, conversion rate optimisation and granular product tracking.

CRM & CDP Integrations

You can gain a deeper understanding of your customers by integrating your data with analytics, advertising, and reporting platforms like Google Analytics, Looker Studio (Google Data Studio), and more.

Google Tag Manager

GTM allows marketers to make changes to their analytics solution without necessarily needing to know how to code it themselves. Gain complete control of your analytics.

Google Analytics Training

Get the most out of your data with bespoke Google Analytics training from our expert Analytics team. We’ll deliver on site or remotely to you and your team.

Our methodology in Digital Analytics

In all our digital analytics projects we apply a structured methodology with the aim of achieving a measurement that reflects the faithful image of the behavior of users on the web. Our analytics process includes the following phases:

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Planning
  • We analyze the general objectives of the business
  • We identify the objectives of the online channel and align them with the objectives of the company.
  • We define key performance indicators (KPIs) and create an analysis framework.
  • We audit the site and propose the most appropriate web analytics tools for each project: Google ANalytics, Matomo, etc
Implementation
  • We implement and configure advanced measurement solutions.
  • We use Tag Management tools to streamline the implementation process.
  • We tag all events and interactions relevant to the analysis.
Analysis and reporting
  • We analyze the data collected: campaigns, traffic sources, objectives.
  • We automate data collection by integrating all data sources.
  • We perform a multichannel analysis and definition of attribution models.
  • We create dashboards and data visualizations with Business Intelligence tools

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